April TV ratings: KXAN widens its lead

KXAN's morning team features David Yeomans, Sally Hernandez, John Dabkovich and Amanda Dugan.

KXAN’s morning team features David Yeomans, Sally Hernandez, John Dabkovich and Amanda Dugan.

KXAN continues to widen its lead in Austin’s TV news ratings race, according to new data from Nielsen.

In April, the city’s NBC affiliate ranked No. 1 at 4:30 a.m., 5 a.m., 6 a.m., 5 p.m., 6 p.m. and 10 p.m. Middays, KXAN landed in a virtual tie with ABC affiliate KVUE.

KXAN’s 6 p.m. broadcast was, once again, the most-watched newscast in Central Texas, regardless of time period, drawing over 50,000 households – more viewers than second-place KVUE and third-place KEYE combined.

Other highlights:

  • ABC’s “Good Morning America” is the top-rated network morning show, followed closely by NBC’s “Today.” “CBS This Morning” is third.
  • “NBC Nightly News” is the frontrunner at 5:30 p.m., outdrawing “ABC World News” and “CBS Evening News.”
  • In primetime, NBC is tops in Austin. ABC and CBS tied for second, followed by Fox, The CW and MyNetworkTV.

April Nielsen ratings

Each ratings point equals 7,456 Central Texas households. The first number is ratings points, the second is share (the percentage of in-use TV sets tuned to a particular channel) and the third is total households.

4:30 a.m.

  • KXAN: .7 / 7 / 5,219
  • KTBC: .6 / 6.7 / 4,474
  • KVUE: .6 / 6.3 / 4,474
  • KEYE: .3 / 2.8 / 2,237

5 a.m.

  • KXAN: 1.8 / 14.8 / 13,421
  • KVUE: 1.3 / 10.5 / 9,693
  • KTBC: 1 / 8.3 / 7,456
  • KEYE: .5 / 3.8 / 3,728

6 a.m.

  • KXAN: 3.2 / 17.4 / 23,859
  • KVUE: 2.2 / 11.8 / 16,403
  • KTBC: 1.9 /10.3 / 14,166
  • KEYE: .6 / 3 / 4,474

7 a.m.

  • KTBC: 2.2 / 9.8 / 16,403
  • KNVA: .4 / 1.6 / 2,982

8 a.m.

  • KTBC: 2 / 8.8 / 14,912

9 a.m.

  • KTBC: 1.5 / 6.8 / 11,184
  • KEYE: .5 / 2.3 / 3,728 (‘We Are Austin’)

11 a.m.

  • KVUE: 2.2 / 9 / 16,403

Noon

  • KXAN: 2.2 / 8.5 / 16,403
  • KTBC: .9 / 3.6 / 6,710

12:30 p.m.

  • KXAN: 1.3 / 5.1 / 9,693 (‘Studio 512’)

5 p.m.

  • KXAN: 5.4 / 13.4 / 40,262
  • KVUE: 3.6 / 8.9 / 26,842
  • KTBC: 2.1 / 5 / 15,658
  • KEYE: 1.6 / 4 / 11,930

6 p.m.

  • KXAN: 6.8 / 15 / 50,701
  • KVUE: 4.3 / 9.6 / 32,061
  • KEYE: 1.9 / 4.3 / 14,166

9 p.m.

  • KTBC: 3.1 / 5.3 / 23,114
  • KNVA: 1 / 1.7 / 7,456

9:45 p.m.

  • KNVA: .4 / .6 / 2,982 (‘ATX Uncensored(ish)’)

10 p.m.

  • KXAN: 5.7 / 10.5 / 42,499
  • KVUE: 4.5 / 8.4 / 33,552
  • KEYE: 2.9 / 5.3 / 21,622
  • KTBC: 2.4 / 4.3 / 17,894

 

 

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